The Holidays are upon us in full swing and, in all of the hustle and bustle, it’s easy to feel overwhelmed and perhaps quite tempting to forego sending out cards to family and friends, much less business associates. Big mistake.
Here’s the deal. If you want to be a top of mind voice over talent, you have to remain top of mind in the eyes of the clients. A fantastic way to do this is to send your clients and business associates a holiday greeting card that expresses your sincere gratitude for your relationship and wishes them well this season and in the New Year. It’s so very easy and so very important.
The statistics go like this. 10 people know they should send cards. Out of those 10, 3 of them never will. Another 3 will send out some generic card with their signature. Still another 3 will send cards with an added generic message. Yet only 1 will send out a card with a sincere, personalized message. Who do you think they will remember?
Be the one they will remember!
Here’s the great news – You still have time! Several sites allow you to personalize cards and send them either via mail or email like Hallmark.com, American Greetings.com or JibJab.com. Rattlebox.com even allows you to make personalized video cards. Some of the sites even allow you to track when your e-card is viewed and often times you will receive a response from the recipient too which opens the door for another opportunity to serve your clients in the New Year.
Wishing you all the best and every success this Holiday Season and in the New Year!
Excellent, and often over looked advice on marketing! Plus, it’s a nice gesture at the holidays! Congrats on the blog, Terry! Oh, and … Merry Christmas!